메뉴 건너뛰기




Volumn 18, Issue 12, 2012, Pages 2421-2430

Does an eye tracker tell the truth about visualizations?: Findings while investigating visualizations for decision making

Author keywords

crowdsourcing; eye tracking; limitations; peripheral vision; quantitative empirical study; Visualized decision making

Indexed keywords

CROWDSOURCING; EMPIRICAL STUDIES; EYE-TRACKING; LIMITATIONS; PERIPHERAL VISION;

EID: 84867638765     PISSN: 10772626     EISSN: None     Source Type: Journal    
DOI: 10.1109/TVCG.2012.215     Document Type: Article
Times cited : (68)

References (55)
  • 3
    • 0002200975 scopus 로고    scopus 로고
    • A review of the effects of financial incentives on performance in laboratory tasks: Implications for management accounting
    • S. E. Bonner, R. Hastie, G. Sprinkle, and S. M. Young. A review of the effects of financial incentives on performance in laboratory tasks: Implications for management accounting. Journal of Management Accounting Research, p-19-64, Jan. 2000. (Pubitemid 33265495)
    • (2000) Journal of Management Accounting Research , vol.12 , pp. 19-64
    • Bonner, S.E.1    Hastie, R.2    Sprinkle, G.B.3    Young, S.M.4
  • 4
    • 0002465141 scopus 로고
    • A Process-Tracing study of brand extension evaluation
    • Feb
    • D. M. Boush and B. Loken. A Process-Tracing study of brand extension evaluation. Journal of Marketing Research, 28(1):16-28, Feb. 1991.
    • (1991) Journal of Marketing Research , vol.28 , Issue.1 , pp. 16-21
    • Boush, D.M.1    Loken, B.2
  • 5
    • 84867642623 scopus 로고    scopus 로고
    • Designing web sites that work: Usability for the web
    • T. Brinck, D. Gergle, and S. Wood. Designing Web Sites That Work: Usability for the Web. Morgan Kaufmann, 2002.
    • (2002) Morgan Kaufmann
    • Brinck, T.1    Gergle, D.2    Wood, S.3
  • 6
    • 80955125609 scopus 로고    scopus 로고
    • Evaluation of traditional, orthogonal, and radial tree diagrams by an eye tracking study. Visualization and Computer Graphics
    • M. Burch, N. Konevtsova, J. Heinrich, M. Hoeferlin, and D. Weiskopf. Evaluation of traditional, orthogonal, and radial tree diagrams by an eye tracking study. Visualization and Computer Graphics, IEEE Transactions on, 17(12):2440-2448, 2011.
    • (2011) IEEE Transactions on , vol.1712 , pp. 2440-2448
    • Burch, M.1    Konevtsova, N.2    Heinrich, J.3    Hoeferlin, M.4    Weiskopf, D.5
  • 7
    • 84980138500 scopus 로고
    • Payne. The impact of accuracy and effort feedback and goals on adaptive decision behavior
    • Jan
    • E. H. Creyer, J. R. Bettman, and J. W. Payne. The impact of accuracy and effort feedback and goals on adaptive decision behavior. Journal of Behavioral Decision Making, 3:1-16, Jan. 1990.
    • (1990) Journal of Behavioral Decision Making , vol.3 , pp. 1-16
    • Creyer, E.H.1    Bettman, J.R.2    Payne, J.W.3
  • 8
    • 84990354030 scopus 로고    scopus 로고
    • Todd. escaping the tyranny of choice: When fewer attributes make choice easier
    • Mar
    • B. Fasolo, G. H. McClelland, and P. M. Todd. Escaping the tyranny of choice: When fewer attributes make choice easier. Marketing Theory, 7(1):13-26, Mar. 2007.
    • (2007) Marketing Theory , vol.7 , Issue.1 , pp. 13-21
    • Fasolo, B.1    McClelland, G.H.2    Todd, P.M.3
  • 10
    • 79956088432 scopus 로고    scopus 로고
    • Reingold. Eye movement monitoring as a process tracing methodology in decision making research
    • May
    • M. G. Glaholt and E. M. Reingold. Eye movement monitoring as a process tracing methodology in decision making research. Journal of Neuroscience, Psychology, and Economics, 4(2):125-146, May 2011.
    • (2011) Journal of Neuroscience, Psychology, and Economics , vol.4 , Issue.2 , pp. 125-146
    • Glaholt, M.G.1    Reingold, E.M.2
  • 11
    • 80054817952 scopus 로고    scopus 로고
    • Eye tracking for visualization evaluation: Reading values on linear versus radial graphs
    • J. Goldberg and J. Helfman. Eye tracking for visualization evaluation: Reading values on linear versus radial graphs. Information Visualization, 10(3):182-195, 2011.
    • (2011) Information Visualization , vol.10 , Issue.3 , pp. 182-195
    • Goldberg, J.1    Helfman, J.2
  • 13
    • 84917095889 scopus 로고    scopus 로고
    • Online consumer psychology: Understanding and influencing consumer behavior in the virtual world
    • Jan
    • C. P. Haugtvedt, K. A. Machleit, and R. Yalch. Online Consumer Psychology: Understanding and Influencing Consumer Behavior in The Virtual World. Psychology Press, Jan. 2005.
    • (2005) Psychology Press
    • Haugtvedt, C.P.1    MacHleit, K.A.2    Yalch, R.3
  • 14
    • 77954742475 scopus 로고    scopus 로고
    • Chilton. The labor economics of paid crowdsourcing
    • 11th ACM conference on Electronic commerce, EC '10, New York, NY, USA. ACM
    • J. J. Horton and L. B. Chilton. The labor economics of paid crowdsourcing. In Proceedings of the 11th ACM conference on Electronic commerce, EC '10, p-209-218, New York, NY, USA, 2010. ACM.
    • (2010) Proceedings of the , pp. 209-218
    • Horton, J.J.1    Chilton, L.B.2
  • 15
    • 84867650557 scopus 로고    scopus 로고
    • A comparative study of three sorting techniques in performing cognitive tasks on a tabular representation
    • doi:10.1080/10447318.2012.713802
    • I. Hur, S.-H. Kim, A. Samak, and J. S. Yi. A comparative study of three sorting techniques in performing cognitive tasks on a tabular representation. International Journal of Human-Computer Interaction, 2012. doi:10.1080/10447318. 2012.713802.
    • (2012) International Journal of Human-Computer Interaction
    • Hur, I.1    Kim, S.-H.2    Samak, A.3    Yi., J.S.4
  • 16
    • 70350321022 scopus 로고    scopus 로고
    • SimulSort: Multivariate data exploration through an enhanced sorting technique
    • J. Jacko, editor, Human-Computer Interaction Springer Berlin / Heidelberg
    • I. Hur and J. S. Yi. SimulSort: multivariate data exploration through an enhanced sorting technique. In J. Jacko, editor, Human-Computer Interaction. Novel Interaction Methods and Techniques, volume 5611 of Lecture Notes in Computer Science, p-684-693. Springer Berlin / Heidelberg, 2009.
    • (2009) Novel Interaction Methods and Techniques 5611 of Lecture Notes in Computer Science , pp. 684-693
    • Hur, I.1    Yi., J.S.2
  • 17
    • 0005855065 scopus 로고
    • Multiple attribute decision making: Methods and applications: A state of the art survey
    • C. Hwang and K. Yoon. Multiple Attribute Decision Making: Methods And Applications: A State of the art Survey. Springer-Verlag, 1981.
    • (1981) Springer Verlag
    • Hwang, C.1    Yoon, K.2
  • 18
    • 0025568642 scopus 로고
    • Parallel coordinates: A tool for visualizing multi-dimensional geometry
    • Proc First 90 IEEE Conf Visualization Visualization 90
    • A. Inselberg and B. Dimsdale. Parallel coordinates: A tool for visualizing multi-dimensional geometry. In Proceedings of the 1st conference on Visualization '90, VIS '90, p-361-378, Los Alamitos, CA, USA, 1990. IEEE Computer Society Press. (Pubitemid 21716852)
    • (1990) Proceedings of the 1st conference on Visualization '90, VIS '90 , pp. 361-378
    • Inselberg Alfred1    Dimsdale Bernard2
  • 19
    • 4644333398 scopus 로고    scopus 로고
    • Eye tracking in human-computer interaction and usability research: Ready to deliver the promises
    • R. J. Jacob and K. S. Karn. Eye tracking in human-computer interaction and usability research: Ready to deliver the promises. Mind, 2(3):4, 2003.
    • (2003) Mind , vol.2 , Issue.3 , pp. 4
    • Jacob, R.J.1    Karn, K.S.2
  • 21
    • 0022042828 scopus 로고
    • Payne. effort and accuracy in choice
    • Apr
    • E. J. Johnson and J. W. Payne. Effort and accuracy in choice. Management Science, 31(4):395-414, Apr. 1985.
    • (1985) Management Science , vol.31 , Issue.4 , pp. 395-414
    • Johnson, E.J.1    Payne, J.W.2
  • 24
    • 2142822403 scopus 로고    scopus 로고
    • Decision making in information-rich environments: The role of information structure
    • DOI 10.1086/380283
    • N. Lurie. Decision making in information-rich environments: The role of information structure. Journal of Consumer Research, 30(4):473-486, 2004. (Pubitemid 38545478)
    • (2004) Journal of Consumer Research , vol.30 , Issue.4 , pp. 473-486
    • Lurie, N.H.1
  • 25
    • 34247116811 scopus 로고    scopus 로고
    • Visual representation: Implications for decision making
    • N. H. Lurie and C. H. Mason. Visual representation: Implications for decision making. Journal of Marketing, 71(1):160-177, 2007.
    • (2007) Journal of Marketing , vol.71 , Issue.1 , pp. 160-177
    • Lurie, N.H.1    Mason, C.H.2
  • 26
    • 34248149523 scopus 로고    scopus 로고
    • Identifying cognitive state from eye metrics
    • S. P. Marshall. Identifying cognitive state from eye metrics. Aviation, space, and environmental medicine, 78(Supplement 1):B165-B175, 2007. (Pubitemid 46717224)
    • (2007) Aviation Space and Environmental Medicine , vol.78 , Issue.5
    • Marshall, S.P.1
  • 27
    • 82655180226 scopus 로고    scopus 로고
    • Conducting behavioral research on amazon's mechanical turk
    • Oct
    • W. Mason and S. Suri. Conducting behavioral research on amazon's mechanical turk. SSRN eLibrary, p-1-23, Oct. 2010.
    • (2010) SSRN ELibrary , pp. 1-23
    • Mason, W.1    Suri, S.2
  • 29
    • 78649478673 scopus 로고    scopus 로고
    • The relationship between indecisiveness and eye movement patterns in a decision making informational search task
    • A. L. Patalano, B. J. Juhasz, and J. Dicke. The relationship between indecisiveness and eye movement patterns in a decision making informational search task. Journal of Behavioral Decision Making, p-353-368, 2009.
    • (2009) Journal of Behavioral Decision Making , pp. 353-368
    • Patalano, A.L.1    Juhasz, B.J.2    Dicke, J.3
  • 30
    • 0001101354 scopus 로고
    • Task complexity and contingent processing in decision making: An information search and protocol analysis
    • J. Payne. Task complexity and contingent processing in decision making: An information search and protocol analysis. Organizational behavior and human performance, 16(2):366-387, 1976.
    • (1976) Organizational Behavior and Human Performance , vol.16 , Issue.2 , pp. 366-387
    • Payne, J.1
  • 32
    • 0037477688 scopus 로고    scopus 로고
    • Modeling the effect of task and graphical representation on response latency in a graph reading task
    • D. Peebles and P. C. Cheng. Modeling the effect of task and graphical representation on response latency in a graph reading task. Human Factors: The Journal of the Human Factors and Ergonomics Society, 45(1):28-46, Jan. 2003. (Pubitemid 36842219)
    • (2003) Human Factors , vol.45 , Issue.1 , pp. 28-46
    • Peebles, D.1    Cheng, P.C.-H.2
  • 33
    • 0017965180 scopus 로고
    • Eye movements in reading and information processing
    • K. Rayner. Eye movements in reading and information processing. Psychological Bulletin, 85(3):618-660, 1978.
    • (1978) Psychological Bulletin , vol.85 , Issue.3 , pp. 618-660
    • Rayner, K.1
  • 34
    • 0032215040 scopus 로고    scopus 로고
    • Eye movements in reading and information processing: 20 years of research
    • K. Rayner. Eye movements in reading and information processing: 20 years of research. Psychological bulletin, 124(3):372, 1998.
    • (1998) Psychological Bulletin , vol.124 , Issue.3 , pp. 372
    • Rayner, K.1
  • 35
    • 70350136634 scopus 로고    scopus 로고
    • Identifying decision strategies in a consumer choice situation
    • N. Reisen, U. Hoffrage, and F.W. Mast. Identifying decision strategies in a consumer choice situation. Judgment and decision making, 3(8):641- 658, 2008.
    • (2008) Judgment and Decision Making , vol.3 , Issue.8 , pp. 641-658
    • Reisen, N.1    Hoffrage, U.2    Mast, F.W.3
  • 36
    • 0017029458 scopus 로고
    • An eye fixation analysis of choice and judgement with multiattribute stimuli
    • L. Rosen and P. Rosenkoetter. An eye fixation analysis of choice and judgment with multiattribute stimuli. Memory & Cognition, 4(6):747- 752, Nov. 1976. (Pubitemid 8010154)
    • (1976) Memory and Cognition , vol.4 , Issue.6 , pp. 747-752
    • Rosen, L.D.1    Rosenkoetter, P.2
  • 42
    • 40749088415 scopus 로고    scopus 로고
    • Heuristics made easy: An effort-reduction framework
    • A. Shah and D. Oppenheimer. Heuristics made easy: An effort-reduction framework. Psychological bulletin, 134(2):207-222, 2008.
    • (2008) Psychological Bulletin , vol.134 , Issue.2 , pp. 207-222
    • Shah, A.1    Oppenheimer, D.2
  • 44
    • 4544297302 scopus 로고    scopus 로고
    • InfoZoom - Analysing formula one racing re- sults with an interactive data mining and visualisation tool
    • M. Spenke and C. Beilken. InfoZoom - analysing formula one racing re- sults with an interactive data mining and visualisation tool. In in Ebecken, N. Data mining II, p-455-464, 2000.
    • (2000) Ebecken, N. Data Mining II , pp. 455-464
    • Spenke, M.1    Beilken, C.2
  • 49
    • 58149416322 scopus 로고
    • Elimination by aspects: A theory of choice
    • A. Tversky. Elimination by aspects: A theory of choice. Psychological review, 79(4):281-299, 1972.
    • (1972) Psychological Review , vol.79 , Issue.4 , pp. 281-299
    • Tversky, A.1
  • 50
    • 84903654640 scopus 로고    scopus 로고
    • Information visualization: Perception for design
    • Apr
    • C.Ware. Information visualization: perception for design. Morgan Kaufmann, Apr. 2004.
    • (2004) Morgan Kaufmann
    • Ware, C.1
  • 51
    • 84950434348 scopus 로고
    • Hyperdimensional data analysis using parallel coordinates
    • E. J. Wegman. Hyperdimensional data analysis using parallel coordinates. Journal of the American Statistical Association, 85(411):664-675, 1990.
    • (1990) Journal of the American Statistical Association , vol.85 , Issue.411 , pp. 664-675
    • Wegman, E.J.1
  • 52
    • 0002849911 scopus 로고
    • Multi-attribute evaluation processes: Methodological and conceptual issues
    • DOI 10.1016/0001-6918(94)90044-2
    • M. Westenberg and P. Koele. Multi-attribute evaluation processes: Methodological and conceptual issues. Acta Psychologica, 87(2-3):65- 84, 1994. (Pubitemid 124007710)
    • (1994) Acta Psychologica , vol.87 , Issue.2-3 , pp. 65-84
    • Westenberg, M.R.M.1    Koele, P.2
  • 55
    • 0003568884 scopus 로고
    • Multiple attribute decision making: An introduction
    • Jan
    • K. Yoon and C. Hwang. Multiple Attribute Decision Making: An Introduction. SAGE, Jan. 1995.
    • (1995) SAGE
    • Yoon, K.1    Hwang, C.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.