Market orientation, firm performance and the mediating effect of corporate social responsibility

Journal of Applied Business Research

Volumn 28, Issue 5, 2012, Pages 851-860

  Arshad, Roshayani ^a   Mansor, Siti Mariam ^a   Othman, Rohana ^a  

^a UNIVERSITI TEKNOLOGI MARA   (Malaysia)

Author keywords

Corporate social responsibility; Firm performance; Market orientation; Mediating effect

Indexed keywords

EID: 84865287182     PISSN: 08927626     EISSN: None     Source Type: Journal    
DOI: 10.19030/jabr.v28i5.7228     Document Type: Article

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