Why nudging is not enough

Journal of Social Marketing

Volumn 1, Issue 2, 2011, Pages 154-162

  French, Jeff ^a  

^a NONE

Author keywords

Control; Design; Education; Hug; Information; Information exchange; Nudge; Policy; Shove; Smack; Strategy; Support

Indexed keywords

EID: 84861069826     PISSN: 20426763     EISSN: 20426771     Source Type: Journal    
DOI: 10.1108/20426761111141896     Document Type: Review

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