Pricing strategies for Italian red wine

Food Quality and Preference

Volumn 22, Issue 8, 2011, Pages 725-732

  Brentari, Eugenio ^a   Levaggi, Rosella ^a   Zuccolotto, Paola ^a  

^a UNIVERSITY OF BRESCIA   (Italy)

Author keywords

Hedonic pricing; Italian red wine; Reputation; Sensory characteristics

Indexed keywords

EID: 84860389990     PISSN: 09503293     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.foodqual.2011.06.001     Document Type: Article

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