The reverse pyramid: A quali-quantitative study about food advertising inside children's television programmes;La piramide inversa: Una indagine quali-quantitativa sulle pubblicità di prodotti alimentari all'interno di programmi per bambini

Minerva Pediatrica

Volumn 64, Issue 1, 2012, Pages 15-26

  Pellai, A ^a   Vetrano, S ^a   Nobile, M ^a   Luti, C ^a  

^a UNIVERSITY OF MILAN   (Italy)

Author keywords

Advertising as topic; Child; Obesity; Television

Indexed keywords

ADVERTIZING; ARTICLE; BIOTYPOLOGY; EATING HABIT; EDUCATIONAL THEORY; EUROPE; FOOD; FRUIT; HUMAN; LAW; QUALITATIVE RESEARCH; QUANTITATIVE STUDY; TELEVISION; VEGETABLE;

ADVERTISING AS TOPIC; CHILD; FOOD; FOOD INDUSTRY; HUMANS; TELEVISION;

EID: 84860306433     PISSN: 00264946     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

References (28)

1. WHO: The challenge of obesity in the WHO European Region and the strategies for response [Internet]. Available from: http://www.euro.who.int/ document/E90711.pdf [cited 2011, Dec 16].
2. WHO Europe. Obesity section [Internet]. Available from: http://www.euro.who.int/obesity [cited 2011, Dec 16].
3. WHO. Global Strategy on Diet, Physical Activity and Health [Internet] Available from: http://www.who.int/dietphysicalactivity/strategy/eb11344/ strategy-english-web.pdf (cited 2011, Dec 16].
4. Coon KA, Tucker KL4. Television and children's consumption patterns. A review of the literature. Minerva Pediatr 2002;54:423-36.
5. Robinson TN, Hammer LD, Killen JD, Kraemer HC, Wilson DM et al. Does television viewing increase obesity and reduce physical activity? Cross-sectional and longitudinal analyses among adolescent girls. Pediatrics 1993;91:273-80. (Pubitemid 23042304)
6. Harris JL, Bargh JA, Brownell KD Priming effects of television food advertising on eating behavior. Health Psychol 2009;28:404-13.
7. Halford JC, Gillespie J, Brown V, Pontin EE, Dovey TM. Effect of television advertisements for foods on food consumption in children. Appetite 2004;42:221-5. (Pubitemid 38316892)
8. Dietz WH, Gortmaker SL. TV or not TV: Fat is the question. Pediatrics 1993,91:499-501. (Pubitemid 23042342)
9. Food Standards Agency: Review of research on the effect of food promotion to children - Final Report [Internet]. Available from: http://www.food.gov.uk/ multimedia/pdfs/promofoodchildrenexec.pdf [cited 2011, Dec 16].
10. Child obesity - food advertising in context. Children's food choices, parents' understanding and influence, and the role of food promotions. Avail. from: http://www.ofcom.org.uk/research/tv/reports/food-ads/ [cited 2011, Dec 16].
11. Borzekowski DL, Robinson TN. The 30-second effect: an experiment revealing the impact of television commercials on food preferences of preschoolers. J Am Diet Assoc 2001;101:42-6. (Pubitemid 33712695)
12. Wilson N, Quigley R, Mansoor O. Food ads on TV: a health hazard for children? Aust N Z J Public Health 1999;23:647-50. (Pubitemid 30015609)
13. Powell LM, Szczypka G, Chaloupka FJ, Braunschweig CL. Nutritional content of television food advertisements seen by children and adolescents in the United States. Pediatrics 2007;120:576-83. (Pubitemid 47358301)
14. Bridget K, Hattersley L, King L, Flood V. Persuasive food marketing to children: use of cartoons and competitions in Australian commercial television advertisements. Health Promotion International 2008;23:337-44.
15. Utter J, Scragg R, Schaaf D. Associations between television viewing and consumption of commonly advertised foods among New Zealand children and young adolescents. Public Health Nutr 2006;9:606-12. (Pubitemid 46211770)
16. Halford J, Boyland EJ, Hughes G, Oliveira LP, Dovey TM. Beyond-brand effect of television (TV) food advertisements/commercials on caloric intake and food choice of 5-7-year-old children. Appetite Volume 2007;49:263-7. (Pubitemid 46759561)
17. Dixon HG, Scully ML, Wakefield MA, White VM, Crawford DA. The effects of television advertisements for junk food versus nutritious food on children's food attitudes and preferences. Social Sci Med 2007;65:1311-23. (Pubitemid 47314413)
18. Kotz K, Story M. Food advertisements during children's Saturday morning television programming: are they consistent with dietary recommendations? J Am Diet Assoc 1994;94:1296-300. (Pubitemid 24366670)
19. Wiecha JL, Peterson KE, Ludwig DS, Kim J, Sobol A, Gortmaker SL. When children eat what they watch - impact of television viewing on dietary intake in youth. Arch Pediatr Adolesc Med. 2006;160:436-42.
20. Goris JM, Petersen S, Stamatakis E, Veerman JL. Television food advertising and the prevalence of childhood overweight and obesity: a multicountry comparison. Public Health Nutr 2009;17:1-10.
21. Eatwell: Interventions to Promote Healthy Eating Habits: Evaluation and Recommendations [Internet]. Available from: http://www.eatwellproject.eu/ [cited 2011, Dec 16].
22. Jeffrey DB, McLellarn RW, Fox DT. The development of children's eating habits: the role of television commercials. Health Educ Q 1982;9:174-89. (Pubitemid 13151026)
23. Matthews AE. Children and obesity: a pan-European project examining the role of food marketing. Eur J Public Health 2008;18:7-11. (Pubitemid 351161356)
24. Veerman JL, Van Beeck EF, Barendregt JJ, Mackenbach JP. By how much would limiting TV food advertising reduce childhood obesity? Eur J Public Health 2009;19:365-9.
25. Magnus A, Haby MM, Carter R, Swinburn B. The cost-effectiveness of removing television advertising of high-fat and/or high-sugar food and beverages to Australian children. Int J Obes 2009;33:1094-102.
26. Taras HL, Gage M. Advertised foods on children's television. Arch Pediatr Adolesc Med 1995;149:649-52.
27. Schmitt J, Voilquin JP, Aubrège A, Langinier D. Television, advertising, and nutritional behavior of children. Bull Acad Natl Med 1989;173:701-6.
28. Robinson TN, Borzekowski DL, Matheson DM, Kraemer HC. Effects of fast food branding on young children's taste preferences. Arch Pediatr Adolesc Med 2007;161:792-7. (Pubitemid 47236445)