The effect of post type, category and posting day on user interaction level on Facebook

Proceedings - 2011 IEEE International Conference on Privacy, Security, Risk and Trust and IEEE International Conference on Social Computing, PASSAT/SocialCom 2011

Volumn , Issue , 2011, Pages 810-813

  Cvijikj, Irena Pletikosa ^a   Spiegler, Erica Dubach ^a   Michahelles, Florian ^a  

^a ETH ZURICH   (Switzerland)

Author keywords

Facebook; Social media marketing; Social networks

Indexed keywords

FACEBOOK; MARKETING CHANNELS; MARKETING MIX; SOCIAL MEDIA; SOCIAL NETWORKS; USER INTERACTION;

MODERATORS; SOCIAL NETWORKING (ONLINE); SOCIAL SCIENCES COMPUTING;

MARKETING;

EID: 84856190070     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/PASSAT/SocialCom.2011.135     Document Type: Conference Paper

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