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Volumn 17, Issue 2, 2011, Pages 215-224

Ethical Evaluation of Pharmaceutical Marketing in Pakistan;Evaluación ética del mercado farmacéutico en Pakistán

Author keywords

Ethic in marketing; Gifting to physician; Pharmaceutical marketing; Pharmaceutical promotion and drug samples; Physician industry relationship

Indexed keywords


EID: 84855261739     PISSN: 07175906     EISSN: 1726569X     Source Type: Journal    
DOI: None     Document Type: Article
Times cited : (10)

References (13)
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  • 4
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    • Ethical issues concerning the relationships between medical practitioners and the pharmaceutical industry
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  • 6
    • 32944475619 scopus 로고    scopus 로고
    • Critical evaluation of the claims made by pharmaceutical companies in drug promotional material in Pakistan
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    • Rohra, D.K.1    Gilani, A.H.2    Memon, I.K.3
  • 7
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  • 8
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    • Companies may face tighter regulation over promoting drugs
    • Spurgeon D. Companies may face tighter regulation over promoting drugs. Brazil Med J 2004; 329: 994-998.
    • (2004) Brazil Med J , vol.329 , pp. 994-998
    • Spurgeon, D.1
  • 9
    • 33644821109 scopus 로고    scopus 로고
    • A comparison of codes of pharmaceutical marketing practices
    • Amitava G. A comparison of codes of pharmaceutical marketing practices. Ind J Med Ethics 2004; 1: 12-18.
    • (2004) Ind J Med Ethics , vol.1 , pp. 12-18
    • Amitava, G.1
  • 10
    • 0030116133 scopus 로고    scopus 로고
    • Physicians, pharmaceutical sales representatives, and the cost of prescribing
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    • (1996) Archiv Family Med , vol.5 , pp. 201-206
    • Caudill, T.1    Johnson, M.2    Rich, E.3    McKinney, P.4
  • 11
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    • Family physicians and generic drugs: A study of recognition, information sources, prescribing attitudes, and practices
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  • 12
    • 0034684955 scopus 로고    scopus 로고
    • Physicians and the pharmaceutical industry: Is a gift ever just a gift?
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  • 13
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    • A Social Science Perspective on Gifts to Physicians from Industry
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.