Evaluation of smoking prevention television messages based on the elaboration likelihood model

Health Education Research

Volumn 26, Issue 6, 2011, Pages 976-987

  Flynn, Brian S ^a   Worden, John K ^a   Bunn, Janice Yanushka ^b   Connolly, Scott W ^a   Dorwaldt, Anne L ^a  

^a UNIVERSITY OF VERMONT   (United States)

^b UNIVERSITY OF VERMONT COLLEGE OF MEDICINE   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ADOLESCENT; ADVERTIZING; ARTICLE; ETHNOLOGY; FEMALE; HUMAN; MALE; PERSUASIVE COMMUNICATION; SELF REPORT; SMOKING; STATISTICAL MODEL; TELEVISION; THEORETICAL MODEL; UNITED STATES;

ADOLESCENT; ADVERTISING AS TOPIC; FEMALE; HUMANS; LIKELIHOOD FUNCTIONS; MALE; MODELS, THEORETICAL; PERSUASIVE COMMUNICATION; SELF REPORT; SMOKING; TELEVISION; UNITED STATES;

EID: 82155197525     PISSN: 02681153     EISSN: 14653648     Source Type: Journal    
DOI: 10.1093/her/cyr082     Document Type: Article

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