Service quality management applying the balanced scorecard: An exploratory study

International Journal of Commerce and Management

Volumn 19, Issue 2, 2009, Pages 127-136

  Ratnasingam, Pauline ^a  

^a UNIVERSITY OF CENTRAL MISSOURI   (United States)

Author keywords

Balanced scorecard; Internet; Quality management; Service levels

Indexed keywords

EID: 81455157087     PISSN: 10569219     EISSN: 17588529     Source Type: Journal    
DOI: 10.1108/10569210910967888     Document Type: Article

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