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Volumn , Issue , 2008, Pages 51-61

Stakeholder based measuring and management of CSR and its impact on corporate reputation

Author keywords

[No Author keywords available]

Indexed keywords


EID: 80355145334     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1007/978-3-540-77430-3_5     Document Type: Chapter
Times cited : (6)

References (8)
  • 1
    • 84896930624 scopus 로고
    • Firm resources and sustained competitive advantage
    • Barney, J. (1991): Firm resources and sustained competitive advantage. Journal of Marketing Management, vol. 17.
    • (1991) Journal of Marketing Management , vol.17
    • Barney, J.1
  • 5
    • 84889975756 scopus 로고    scopus 로고
    • Nachhaltigkeitsorientierte Unternehmensmarken und Corporate Identity
    • march 2006
    • Hermann, S., Kirchgeorg, M. (2006): Nachhaltigkeitsorientierte Unternehmensmarken und Corporate Identity, in: UWF (Umweltwirtschaftsforum), Jg. 14, H.1 (march 2006)
    • (2006) UWF (Umweltwirtschaftsforum) , vol.14 , Issue.1
    • Hermann, S.1    Kirchgeorg, M.2
  • 7
    • 84888312527 scopus 로고    scopus 로고
    • *M as an innovative tool for corporate communication
    • Huber, M., Pallas, M. (Eds.) Munich: Springer
    • *M as an Innovative Tool for Corporate Communication, in: Huber, M., Pallas, M. (Eds.): Customising Stakeholder Management Strategies, Munich: Springer, p. 89-100.
    • (2006) Customising Stakeholder Management Strategies , pp. 89-100
    • Pirner, P.1    O'Gorman, S.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.