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Volumn , Issue , 2011, Pages 11-20

Optimal auctions with positive network externalities

Author keywords

auctions; externalities; social networks

Indexed keywords

AUCTIONS; EXTERNALITIES; NETWORK EXTERNALITY; OPTIMAL AUCTION; PRICING STRATEGY; SOCIAL NETWORKS; STEP-FUNCTION; SUBMODULAR; SUBMODULAR FUNCTIONS; TRADITIONAL TECHNIQUES;

EID: 79959600624     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1993574.1993577     Document Type: Conference Paper
Times cited : (25)

References (16)
  • 1
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    • Sponsored search auctions with markovian users
    • G. Aggarwal, J. Feldman, S. Muthukrishnan, and M. Pál. Sponsored search auctions with markovian users. In WINE, pages 621-628, 2008.
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    • Aggarwal, G.1    Feldman, J.2    Muthukrishnan, S.3    Pál, M.4
  • 5
    • 78650882622 scopus 로고    scopus 로고
    • Optimal pricing in the presence of local network effects
    • O. Candogan, K. Bimpikis, and A. E. Ozdaglar. Optimal pricing in the presence of local network effects. In WINE, pages 118-132, 2010.
    • (2010) WINE , pp. 118-132
    • Candogan, O.1    Bimpikis, K.2    Ozdaglar, A.E.3
  • 7
    • 46749125782 scopus 로고    scopus 로고
    • Maximizing non-monotone submodular functions
    • Washington, DC, USA, IEEE Computer Society
    • U. Feige, V. S. Mirrokni, and J. Vondrak. Maximizing non-monotone submodular functions. In FOCS '07, pages 461-471, Washington, DC, USA, 2007. IEEE Computer Society.
    • (2007) FOCS '07 , pp. 461-471
    • Feige, U.1    Mirrokni, V.S.2    Vondrak, J.3
  • 8
    • 79955724706 scopus 로고    scopus 로고
    • Submodular maximization by simulated annealing
    • S. O. Gharan and J. Vondrak. Submodular maximization by simulated annealing. In SODA, 2011.
    • (2011) SODA
    • Gharan, S.O.1    Vondrak, J.2
  • 9
    • 58949086235 scopus 로고    scopus 로고
    • On the equilibria and efficiency of the gsp mechanism in keyword auctions with externalities
    • I. Giotis and A. R. Karlin. On the equilibria and efficiency of the gsp mechanism in keyword auctions with externalities. In WINE, pages 629-638, 2008.
    • (2008) WINE , pp. 629-638
    • Giotis, I.1    Karlin, A.R.2
  • 10
    • 84979576744 scopus 로고    scopus 로고
    • Externalities in keyword auctions: An empirical and theoretical assessment
    • R. Gomes, N. Immorlica, and V. Markakis. Externalities in keyword auctions: an empirical and theoretical assessment. In WINE'09, 2009.
    • (2009) WINE'09
    • Gomes, R.1    Immorlica, N.2    Markakis, V.3
  • 11
    • 57349187579 scopus 로고    scopus 로고
    • Optimal marketing strategies over social networks
    • J. D. Hartline, V. S. Mirrokni, and M. Sundararajan. Optimal marketing strategies over social networks. In WWW, pages 189-198, 2008.
    • (2008) WWW , pp. 189-198
    • Hartline, J.D.1    Mirrokni, V.S.2    Sundararajan, M.3
  • 14
    • 58849090927 scopus 로고    scopus 로고
    • A cascade model for externalities in sponsored search
    • D. Kempe and M. Mahdian. A cascade model for externalities in sponsored search. In WINE, pages 585-596, 2008.
    • (2008) WINE , pp. 585-596
    • Kempe, D.1    Mahdian, M.2
  • 16
    • 0016035953 scopus 로고
    • A theory of interdependent demand for a communications service
    • J. Rohlfs. A theory of interdependent demand for a communications service. The Bell Journal of Economics and Management Science, 5(1):16-37, 1974.
    • (1974) The Bell Journal of Economics and Management Science , vol.5 , Issue.1 , pp. 16-37
    • Rohlfs, J.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.