The influence of marketing from a power perspective

European Journal of Marketing

Volumn 45, Issue 7, 2011, Pages 1152-1171

  Merlo, Omar ^a  

^a IMPERIAL COLLEGE LONDON   (United Kingdom)

Author keywords

Marketing; Power; Psychiatry

Indexed keywords

EID: 79959565050     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090561111137651     Document Type: Article

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