When are users comfortable sharing locations with advertisers?

Conference on Human Factors in Computing Systems - Proceedings

Volumn , Issue , 2011, Pages 2449-2452

  Kelley, Patrick Gage ^a   Benisch, Michael ^a   Cranor, Lorrie Faith ^a   Sadeh, Norman ^a  

^a CARNEGIE MELLON UNIVERSITY   (United States)

Author keywords

Advertising; Expressiveness; Location based sharing; Privacy

Indexed keywords

MARKETING; UBIQUITOUS COMPUTING;

ADVERTIZING; EXPRESSIVENESS; LOCATION BASED; LOCATION-BASED ADVERTISING; LOCATION-BASED SHARING; MOBILE COMPUTING DEVICES; PRIVACY; REAL-WORLD; REVENUE GROWTH; SMART PHONES;

LOCATION;

EID: 79958176000     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1978942.1979299     Document Type: Conference Paper

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