Using social self-identification in social marketing materials aimed at reducing violence against women on campus

Journal of Interpersonal Violence

Volumn 26, Issue 5, 2011, Pages 971-990

  Potter, Sharyn J ^a   Moynihan, Mary M ^a   Stapleton, Jane G ^a  

^a UNIVERSITY OF NEW HAMPSHIRE   (United States)

Author keywords

anything related to sexual assault; cultural contexts; dating violence

Indexed keywords

ADULT; ADVERTIZING; AGGRESSION; ARTICLE; ATTITUDE TO HEALTH; COOPERATION; FEMALE; HUMAN; HUMAN RELATION; MALE; METHODOLOGY; PARTNER VIOLENCE; PEER GROUP; PSYCHOLOGICAL ASPECT; QUESTIONNAIRE; SELF CONCEPT; SOCIAL BEHAVIOR; SOCIAL ENVIRONMENT; VICTIM;

ADULT; ADVERTISING AS TOPIC; AGGRESSION; CRIME VICTIMS; FEMALE; HEALTH KNOWLEDGE, ATTITUDES, PRACTICE; HELPING BEHAVIOR; HUMANS; INTERPERSONAL RELATIONS; MALE; PEER GROUP; QUESTIONNAIRES; SELF EFFICACY; SOCIAL ENVIRONMENT; SOCIAL IDENTIFICATION; SPOUSE ABUSE; YOUNG ADULT;

EID: 79952264706     PISSN: 08862605     EISSN: 15526518     Source Type: Journal    
DOI: 10.1177/0886260510365870     Document Type: Article

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