Product design in price-competitive markets: A case study of a skin moisturizing lotion

AIChE Journal

Volumn 57, Issue 1, 2011, Pages 160-177

  Bagajewicz, Miguel ^a   Hill, Season ^a   Robben, Amanda ^a   Lopez, Heyde ^a   Sanders, Monica ^a   Sposato, Erin ^a   Baade, Curtis ^a   Manora, Shamara ^a   Hey Coradin, Juliana ^a  

^a University of Oklahoma   (United States)

Author keywords

Lotion; Micoeconomics; Product design

Indexed keywords

BUSINESS MODELS; COMPETITIVE ENVIRONMENT; COMPETITIVE MARKETS; CONSUMER PREFERENCES; LOTION; MICOECONOMICS; NEW PRODUCT DESIGN; OPTIMAL FORMULATION; SELLING PRICES;

COSTS; OPTIMIZATION; PROFITABILITY;

PRODUCT DESIGN;

EID: 78650073485     PISSN: 00011541     EISSN: 15475905     Source Type: Journal    
DOI: 10.1002/aic.12242     Document Type: Article

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