An agent-based simulation approach for the new product diffusion of a novel biomass fuel

Journal of the Operational Research Society

Volumn 62, Issue 1, 2011, Pages 12-20

  Gunther M ^a   Stummer, C ^a   Wakolbinger, L M ^a   Wildpaner, M ^b  

^a UNIVERSITY OF VIENNA   (Austria)

^b RESEARCH INSTITUTE OF MOLECULAR PATHOLOGY   (Austria)

Author keywords

agent based simulation; biomass fuel; diffusion of innovation; marketing

Indexed keywords

COMMERCE; DECISION MAKING; FUELS; MARKETING;

AGENT BASED SIMULATION; BIOMASS FUELS; BIOMASS-BASED FUELS; DIFFUSION OF INNOVATIONS; INNOVATIVE GOODS; MARKET INTRODUCTION; MARKETING ACTIVITIES; NEW PRODUCT DIFFUSIONS;

BIOMASS;

EID: 78649939572     PISSN: 01605682     EISSN: 14769360     Source Type: Journal    
DOI: 10.1057/jors.2009.170     Document Type: Article

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