Sociodemographic and behavioral determinants of visitor spending at the klein karoo national arts festival

Event Management

Volumn 13, Issue 1, 2009, Pages 53-68

  Kruger, Martinette ^a   Saayman, Melville ^a   Saayman, Andrea ^a  

^a NORTH WEST UNIVERSITY   (South Africa)

Author keywords

Determinants of spending; Klein Karoo National Arts Festival; Marketing; Regression analysis

Indexed keywords

EID: 77955644930     PISSN: 15259951     EISSN: None     Source Type: Journal    
DOI: 10.3727/152599509789130593     Document Type: Article

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