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Tobacco Control
Volumn 19, Issue 4, 2010, Pages 342-343
The alchemy of marlboro: Transforming 'light' into 'gold' in Mexico
Author keywords

[No Author keywords available]
Indexed keywords

ARTICLE; METHODOLOGY; MEXICO; PACKAGING; TOBACCO INDUSTRY;
EID: 77955291689     PISSN: 09644563     EISSN: 14683318     Source Type: Journal    
DOI: 10.1136/tc.2010.037044     Document Type: Article
Times cited : (5)
References (9)
  • 1
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    • Self-reported price, consumption and brand switching of cigarettes in a cohort of Mexican smokers before and after a cigarette tax increase
    • in press. doi:10.1136/tc.2009.032177
    • Saenz de Miera B, Thrasher JF, Chaloupka FJ, et al. Self-reported price, consumption and brand switching of cigarettes in a cohort of Mexican smokers before and after a cigarette tax increase. Tobacco Control; in press. doi:10.1136/tc.2009.032177
    • Tobacco Control
    • de Miera, B.S.1    Thrasher, J.F.2    Chaloupka, F.J.3
  • 2
    • 85046979592 scopus 로고    scopus 로고
    • Plain packaging regulations for tobacco products: The impact of standardizing the color and design of cigarette packs
    • In press
    • Hammond D. "Plain packaging" regulations for tobacco products: the impact of standardizing the color and design of cigarette packs. Salud P ́ublica de M ́exico. In press.
    • Salud P ́ublica De Mexico
    • Hammond, D.1
  • 3
    • 40749155430 scopus 로고    scopus 로고
    • The case for the plain packaging of tobacco products
    • Freeman B, Chapman S, Rimmer M. The case for the plain packaging of tobacco products. Addiction 2008;103: 580-590.
    • (2008) Addiction , vol.103 , pp. 580-590
    • Freeman, B.1    Chapman, S.2    Rimmer, M.3
  • 4
    • 77955299741 scopus 로고
    • Marketing New Products in a Restrictive Environment. June 1990. Report No: Bates No 204476
    • Philip Morris. Marketing New Products in a Restrictive Environment; 1990 June 1990. Report No: Bates No 204476. 2173-2364.
    • (1990) , pp. 2173-2364
    • Morris, P.1
  • 5
    • 0002837575 scopus 로고    scopus 로고
    • The cigarette pack as image: New evidence from tobacco industry documents
    • Wakefield M, Morley C, Horan J, et al. The cigarette pack as image: new evidence from tobacco industry documents. Tob Control 2002;11(Suppl 1):i73-83.
    • (2002) Tob Control , vol.11 , Issue.1 SUPPL , pp. 73-83
    • Wakefield, M.1    Morley, C.2    Horan, J.3
  • 6
    • 0032775584 scopus 로고    scopus 로고
    • The effect of plain packaging on response to health warnings
    • Goldberg M, Liefeld J, Madill J, et al. The effect of plain packaging on response to health warnings. Am J Public Health 1999;89:1434-1435.
    • (1999) Am J Public Health , vol.89 , pp. 1434-1435
    • Goldberg, M.1    Liefeld, J.2    Madill, J.3
  • 7
    • 0026663870 scopus 로고
    • The effect of plain packages on the perception of cigarette health warnings
    • Beede P, Lawson R. The effect of plain packages on the perception of cigarette health warnings. Public Health 1992;106:315-322.
    • (1992) Public Health , vol.106 , pp. 315-322
    • Beede, P.1    Lawson, R.2
  • 9
    • 77949489424 scopus 로고    scopus 로고
    • 9 perceptions of cigarette brand image: Does plain packaging make a difference?
    • 9 perceptions of cigarette brand image: does plain packaging make a difference? J Adolesc Health 2010;46:385-392.
    • (2010) J Adolesc Health , vol.46 , pp. 385-392
    • Germain, D.1    Wakefield, M.A.2    Durkin, S.J.3

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.