E-commerce intelligent agent: Personalization travel support agent using Q Learning

ACM International Conference Proceeding Series

Volumn 113, Issue , 2005, Pages 287-292

  Srivihok, Anongnart ^a   Sukonmanee, Pisit ^a  

^a KASETSART UNIVERSITY   (Thailand)

Author keywords

e commerce; intelligent agent; personalisation; Q Learning

Indexed keywords

BUSINESS ENVIRONMENTS; CLUSTER PROPERTY; CUSTOMER BEHAVIOR; E-COMMERCE; HARMONIC MEAN; LEARNING APPROACH; MARKETING TOOLS; ONE-TO-ONE MARKETING; PERSONALISATION; PERSONALIZATIONS; Q-LEARNING; Q-LEARNING ALGORITHMS; SUPPORT SYSTEMS; TOURIST INDUSTRY; TRAVEL INFORMATION; USER BEHAVIORS; USER PROFILE; USERS' INTERESTS; WEB PERSONALIZATION; WEB USERS; WORLD MARKET;

BEHAVIORAL RESEARCH; CUSTOMER SATISFACTION; ELECTRONIC COMMERCE; INFORMATION TECHNOLOGY; INFORMATION USE; INTERNATIONAL TRADE; LEARNING ALGORITHMS; SALES;

LEARNING SYSTEMS;

EID: 77953831179     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1089551.1089606     Document Type: Conference Paper

References (9)

1. Changchien, S.W., Chin-Feng, L. and Yu-Jung, H. On-line personalized sales promotion in electronic commerce. Expert Systems with Applications, 2004, 35-52.
2. Joachims, T., Freitag, D. and Mitchell, T. M. WebWatcher: A tour guide for the World Wide Web, Proceedings of International Joint Conference on Artificial Intelligence, 1997. 770-775.
3. Lieberman, H. L. An agent that assist web browsing, Proceedings of International Joint Conference on Artificial Intelligence, 1995, 475-480.
4. Mitchell, T. M. Machine Learning, McGraw-Hill Companies, Inc., New York, 1997.
5. Seo, Y. W. and Zhang, B. T. Personalized Web-Document Filtering Using Reinforcement Learning, Applied Artificial Intelligence, 2001, 665-685.
6. Srikumar, K., and Bhasker B. Personalized Product Selection in Internet Business. Journal of Electronic Commerce Research. (5), 2004, 216-227.
7. Sukonmanee, P. and Srivihok, A. 2004. Personalisation Travel Support Engine Using Reinforcement Learning. Proceeding of International Conference on Knowledge Management in Asia Pacific KMAP 2004, Taipei, Taiwan, China, 6-9 December 2004.
8. Sutton, R.S. and Barto, A.G. Reinforcement Learning: An In troduction, MIT Press, Cambridge, 1998.
9. Yuan, S. T. A personalized and integrative comparison-shopping system and its applications, Decision Support Systems, 2003, 139-156.