Context and strategy in presidential campaigns: Incumbency and the political climate

Journal of Political Marketing

Volumn 8, Issue 4, 2009, Pages 292-314

  Campbell, James E ^a   Dettrey, Bryan J ^a  

^a UNIVERSITY AT BUFFALO   (United States)

Author keywords

2008 Presidential Election; Campaign Context; Campaigns; Incumbency; Open Seat Elections; Presidential Elections

Indexed keywords

EID: 77950785343     PISSN: 15377857     EISSN: 15377865     Source Type: Journal    
DOI: 10.1080/15377850903263797     Document Type: Article

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