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Volumn 3, Issue 4, 2009, Pages 377-391

The wages of synergy

Author keywords

Ethics; Media content; Ownership; Synergy; Television

Indexed keywords


EID: 77950772773     PISSN: 17512786     EISSN: 17512794     Source Type: Journal    
DOI: 10.1080/17512780902798729     Document Type: Article
Times cited : (8)

References (19)
  • 3
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    • New Media Synergy: emergence of institutional conflicts of interest
    • Davis, Charles, and Craft, Stephanie. 2000. “New Media Synergy:emergence of institutional conflicts of interest”. Journal of Mass Media Ethics, 15 (4):219–31.
    • (2000) Journal of Mass Media Ethics , vol.15 , Issue.4 , pp. 219-231
    • Davis, C.1    Craft, S.2
  • 5
    • 0010215024 scopus 로고
    • K. Kellen and J. Lerner (Trans.), Alfred A. Knopf, New York
    • Ellul Jacques, Propaganda K. Kellen and J. Lerner (Trans.) Alfred A. Knopf New York 1965
    • (1965) Propaganda
    • Ellul, J.1
  • 8
    • 19944396176 scopus 로고    scopus 로고
    • Brand Loyalties: rethrinking content within global corporate Media
    • Murray, Simone. 2005. “Brand Loyalties:rethrinking content within global corporate Media”. Media, Culture & Socrety, 27 (3):415–35.
    • (2005) Media, Culture & Socrety , vol.27 , Issue.3 , pp. 415-435
    • Murray, S.1
  • 9
    • 85024223896 scopus 로고    scopus 로고
    • Portugal: from state-subsidized to corporate synergy-based media
    • Van Der Wurff R., Lauf E., (eds), Amsterdam: Het Spinhuis Publishers
    • Neto, Pedro Pereira, and Cardoso, Gustavo. 2005. “ Portugal:from state-subsidized to corporate synergy-based media ”. In Print and Online Newspapers in Europe:a comparative analysis of 16 countries, Edited by:Van Der Wurff, Richard, and Lauf, Edmund. Amsterdam:Het Spinhuis Publishers.
    • (2005) Print and Online Newspapers in Europe: a comparative analysis of 16 countries
    • Neto, P.P.1    Cardoso, G.2
  • 10
    • 84881941953 scopus 로고    scopus 로고
    • JIBS Research Reports No. 2008–1, Jonkoping, Sweden: Jonkoping International Business School, Jonkoping University
    • Ots, mark, 2008 Media Brands and Branding, JIBS Research Reports No. 2008–1, Jonkoping, Sweden:Jonkoping International Business School, Jonkoping University.
    • (2008) Media Brands and Branding
    • Ots, M.1
  • 13
    • 68649095623 scopus 로고    scopus 로고
    • Media Synergy: the next frontier in a multimedia marketplace
    • Schultz, Don. 2006. Media Synergy:the next frontier in a multimedia marketplace. Journal of Direct Data and Digital Marketing Practice, 8 (1):13–29.
    • (2006) Journal of Direct Data and Digital Marketing Practice , vol.8 , Issue.1 , pp. 13-29
    • Schultz, D.1
  • 15
    • 84898089950 scopus 로고    scopus 로고
    • Self Promotion: pole position in media brand management
    • Ots M., (ed), JIBS Research Reports No. 2008-1, Jonkoping International Business School, Jonkoping University, Jonkoping, Sweden
    • Siegert Gabriele, Self Promotion:pole position in media brand management Media Brands and Branding JIBS Research Reports No. 2008-1 Ots Mark, Jonkoping International Business School, Jonkoping University Jonkoping, Sweden 2008 11 26
    • (2008) Media Brands and Branding , pp. 11-26
    • Siegert, G.1
  • 16
    • 84862518774 scopus 로고    scopus 로고
    • The Internet Waits for No One
    • Schumann D.W., Thorson E., (eds), New York: Routledge
    • Thorson, Esther, Duffy, Margaret, and Schumann, David. 2007. “The Internet Waits for No One”. In Internet Advertising:theory and research, Edited by:Schumann, David W., and Thorson, Esther. New York:Routledge.
    • (2007) Internet Advertising: theory and research
    • Thorson, E.1    Duffy, M.2    Schumann, D.3
  • 19
    • 8344236451 scopus 로고    scopus 로고
    • Synergy Bias: conglomerates and promotion in the news
    • Williams, Dmitri. 2002. “Synergy Bias:conglomerates and promotion in the news”. Journal of Broadcasting & Electronic Media, 46 (3):453–72.
    • (2002) Journal of Broadcasting & Electronic Media , vol.46 , Issue.3 , pp. 453-472
    • Williams, D.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.