Multi-channel consumer behavior: Online and offline travel preparations

Conference on Human Factors in Computing Systems - Proceedings

Volumn , Issue , 2006, Pages 1457-1462

  Van Dijk, Geke ^a   Minocha, Shailey ^a   Laing, Angus ^b  

^a OPEN UNIVERSITY   (United Kingdom)

^b OPEN UNIVERSITY BUSINESS SCHOOL   (United Kingdom)

Author keywords

Consumer behavior; E commerce; Multi channel context; User experience; User Centered Design

Indexed keywords

INTERACTIVE SYSTEM; MAIL ORDERS; MULTI-CHANNEL; OFFLINE; OFFLINE CHANNEL; THEORETICAL FRAMEWORK; USER CENTERED DESIGNS; USER EXPERIENCE; WORK-IN-PROGRESS;

ELECTRONIC COMMERCE; HUMAN ENGINEERING;

CONSUMER BEHAVIOR;

EID: 77649299548     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1125451.1125719     Document Type: Conference Paper

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