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Volumn 5609 LNCS, Issue , 2009, Pages 1-6

Bidding on configurations in internet Ad auctions

Author keywords

[No Author keywords available]

Indexed keywords

INTERNET ADVERTISING;

EID: 76249088732     PISSN: 03029743     EISSN: 16113349     Source Type: Book Series    
DOI: 10.1007/978-3-642-02882-3_1     Document Type: Conference Paper
Times cited : (13)

References (9)
  • 1
    • 34250446073 scopus 로고
    • Multipart pricing of public goods
    • Clarke, E.: Multipart pricing of public goods. Public Choice 11, 17-33 (1971)
    • (1971) Public Choice , vol.11 , pp. 17-33
    • Clarke, E.1
  • 2
    • 0001314984 scopus 로고
    • Incentives in teams
    • Groves, T.: Incentives in teams. Econometrica 41(4), 617-631 (1973)
    • (1973) Econometrica , vol.41 , Issue.4 , pp. 617-631
    • Groves, T.1
  • 3
    • 36448989822 scopus 로고    scopus 로고
    • Internet advertising and the generalized second price auction: Selling billions of dollars worth of keywords
    • Edelman, B., Ostrovsky, M., Schwarz, M.: Internet advertising and the generalized second price auction: Selling billions of dollars worth of keywords. In: Second work-shop on sponsored search auctions (2006)
    • (2006) Second work-shop on sponsored search auctions
    • Edelman, B.1    Ostrovsky, M.2    Schwarz, M.3
  • 5
    • 84980096808 scopus 로고
    • Counterspeculation, auctions and competitive-sealed tenders
    • Vickrey, W.: Counterspeculation, auctions and competitive-sealed tenders. Finance 16(1), 8-37 (1961)
    • (1961) Finance , vol.16 , Issue.1 , pp. 8-37
    • Vickrey, W.1
  • 8
    • 38149054958 scopus 로고    scopus 로고
    • Aggarwal, G., Feldman, J., Muthukrishnan, S.M.: Bidding to the top: VCG and equilibria of position-based auctions. In: Erlebach, T., Kaklamanis, C. (eds.) WAOA 2006. LNCS, 4368, pp. 15-28. Springer, Heidelberg (2007)
    • Aggarwal, G., Feldman, J., Muthukrishnan, S.M.: Bidding to the top: VCG and equilibria of position-based auctions. In: Erlebach, T., Kaklamanis, C. (eds.) WAOA 2006. LNCS, vol. 4368, pp. 15-28. Springer, Heidelberg (2007)
  • 9
    • 49049085884 scopus 로고    scopus 로고
    • Internet Ad Auctions: Insights and Directions
    • Aceto, L, Damgård, I, Goldberg, L.A, Halldórsson, M.M, Ingólfsdóttir, A, Walukiewicz, I, eds, ICALP 2008, Part I, Springer, Heidelberg
    • Muthukrishnan, S.: Internet Ad Auctions: Insights and Directions. In: Aceto, L., Damgård, I., Goldberg, L.A., Halldórsson, M.M., Ingólfsdóttir, A., Walukiewicz, I. (eds.) ICALP 2008, Part I. LNCS, vol. 5125, pp. 14-23. Springer, Heidelberg (2008)
    • (2008) LNCS , vol.5125 , pp. 14-23
    • Muthukrishnan, S.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.