From agricultural commodity to differentiated horticultural delicacy - The potato in Sweden

Acta Horticulturae

Volumn 831, Issue , 2009, Pages 339-344

  Spendrup, S ^a   Ekelund, L ^a  

^a SWEDISH UNIVERSITY OF AGRICULTURAL SCIENCES   (Sweden)

Author keywords

Competition; Marketing; Supermarket

Indexed keywords

SOLANUM TUBEROSUM;

EID: 75749140566     PISSN: 05677572     EISSN: None     Source Type: Book Series    
DOI: 10.17660/ActaHortic.2009.831.41     Document Type: Article

References (9)

1. Andersson, L. 2008. Svenska konsumenters attityd till potatis - möjligheter för potatisbranschen. Examensarbete inom trädgårdsingenjörsprogrammet 2008:2. SLU, Alnarp, Sweden.
2. Armstrong, G and Kotler, P. 2002. Principles of marketing - third European edition. Pearson Education Limited, Harlow, England.
3. Boredahl, A. 2008. Potatisen ur ett handelsperspektiv. Examensarbete inom Trädgårdsingenjörsprogrammet 2008:7. SLU, Alnarp, Sweden.
4. Ekelund, L., Fernqvist, F. and Furemar, S. 2008. Experiences of Quality in the Horticultural Value Chain - The Case of Sweden. Acta Hort. 794:107-114.
5. Eurostat. 2008. Production of potatoes, Area under potatoes. http://epp.eurostat.ec.europa.eu/
6. FAO. 2008. International year of the potato. www.potato2008.org.
7. Fernqvist, F. and Ekelund, L. 2009. Consumer Attitudes to Potatoes and Possible Differentiation Paths of the Commodity - The Case of Sweden. Acta Hort. 831:313-318.
8. Porter, M. 1998. On competition. The Harward business review book series, ISBN 0-87584-795-1. USA.
9. Swedish Board of Agriculture. 2007. Consumption of food and nutritive values, data up to 2005. Statistikrapport 2007:2. Jönköping, Sweden.