Newspaper advertisement characteristics and consumer preferences for apples: A mimic model approach

Agribusiness

Volumn 16, Issue 2, 2000, Pages 159-177

  Patterson, Paul M ^a   Richards, Timothy J ^a  

^a ARIZONA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 75749100020     PISSN: 07424477     EISSN: 15206297     Source Type: Journal    
DOI: 10.1002/(SICI)1520-6297(200021)16:2<159::AID-AGR3>3.0.CO;2-O     Document Type: Article

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