Beyond ethnocentrism in communication theory: Towards a culture-centric approach

Asian Journal of Communication

Volumn 19, Issue 4, 2009, Pages 422-437

  Kuo, Eddie C Y ^a   Chew, Han Ei ^b  

^a NANYANG TECHNOLOGICAL UNIVERSITY   (Singapore)

^b MICHIGAN STATE UNIVERSITY   (United States)

Author keywords

Asian communication; Communication theory; Culture centric approach; Ethnocentrism

Indexed keywords

EID: 75249102159     PISSN: 01292986     EISSN: 17420911     Source Type: Journal    
DOI: 10.1080/01292980903293361     Document Type: Article

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