An exploratory study of the factors that influence the usage or non-usage of websites

Journal of Website Promotion

Volumn 1, Issue 2, 2005, Pages 79-96

  Thakur, Ramendra ^a   Summey, John H ^a  

^a SOUTHERN ILLINOIS UNIVERSITY   (United States)

Author keywords

Consumer behavior; Marketing strategies; Online security; Privacy; Trust; Web seals; Websites

Indexed keywords

EID: 71449084684     PISSN: 15533611     EISSN: 1553362X     Source Type: Journal    
DOI: 10.1300/J238v01n02_05     Document Type: Article

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