Web-based national tourism promotion in the Mediterranean area

Tourism Review

Volumn 60, Issue 1, 2005, Pages 6-11

  Kozak, Metin ^a   Bigné, Enrique ^b   Andreu, Luisa ^b  

^a MUGLA SITKI KOCMAN UNIVERSITY   (Turkey)

^b UNIVERSITY OF VALENCIA   (Spain)

Author keywords

best practices; destination marketing; direct marketing; Information technology; Mediterranean area; Web based promotion

Indexed keywords

EID: 70450165538     PISSN: 16605373     EISSN: 17598451     Source Type: Journal    
DOI: 10.1108/eb058447     Document Type: Review

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