'Love is in the air': Congruence between background music and goods in a florist

International Review of Retail, Distribution and Consumer Research

Volumn 19, Issue 1, 2009, Pages 75-79

  Jacob, Céline ^a   Guéguen, Nicolas ^a   Boulbry, Gaëlle ^a   Sami, Selmi ^a  

^a Universitéde Bretagne Sud ^*  (France)

Author keywords

Atmospherics; Consumer behaviour; Music; Retailing

Indexed keywords

EID: 70449646842     PISSN: 09593969     EISSN: 14664402     Source Type: Journal    
DOI: 10.1080/09593960902781334     Document Type: Article

References (6)

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