Young adult volunteers: Recruitment appeals and other marketing considerations

Journal of Nonprofit and Public Sector Marketing

Volumn 21, Issue 2, 2009, Pages 139-159

  Shields, Peggy O ^a  

^a UNIVERSITY OF SOUTHERN INDIANA   (United States)

Author keywords

Promotional appeals; Recruiting volunteers; Young volunteers

Indexed keywords

EID: 70449107000     PISSN: 10495142     EISSN: 15406997     Source Type: Journal    
DOI: 10.1080/10495140802528658     Document Type: Article

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