An integrated model of customer loyalty: An empirical examination in retailing practice

Service Industries Journal

Volumn 29, Issue 3, 2009, Pages 267-280

  Chen, Yen Chun ^a   Shen, Yung Cheng ^a   Liao, Shuling ^a  

^a YUAN ZE UNIVERSITY   (Taiwan)

Author keywords

Attitudinal loyalty; Behavioural loyalty

Indexed keywords

INDUSTRIAL COMPETITION; MODELING; RETAILING; STRATEGIC APPROACH;

EID: 70349798710     PISSN: 02642069     EISSN: 17439507     Source Type: Journal    
DOI: 10.1080/02642060701842886     Document Type: Article

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