Conceptualising global strategic sustainability and corporate transformational change

International Marketing Review

Volumn 26, Issue 4, 2009, Pages 554-572

  Borland, Helen ^a  

^a UNIVERSITY OF BIRMINGHAM   (United Kingdom)

Author keywords

Corporate strategy; Globalization; Organizational change

Indexed keywords

EID: 70349626496     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/02651330910972039     Document Type: Article

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