Categorizing networked services: The role of intrinsic-, user network- and complement network attributes

European Journal of Marketing

Volumn 43, Issue 3-4, 2009, Pages 371-397

  Thorbjørnsen, Helge ^a   Pedersen, Per E ^b   Nysveen, Herbjørn ^a  

^a NORWEGIAN SCHOOL OF ECONOMICS   (Norway)

^b UNIVERSITY OF AGDER   (Norway)

Author keywords

Computer networks; Mobile communication systems; Services; Services marketing

Indexed keywords

EID: 69849102334     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090560910935488     Document Type: Article

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