The development and tracking of a branding campaign for Brisbane

Managing Tourism and Hospitality Services: Theory and International Applications

Volumn , Issue , 2006, Pages 300-313

  Scott, Noel ^a   Clark, Stephen ^b  

^a UNIVERSITY OF QUEENSLAND   (Australia)

^b Strategic Planning Tourism   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 69249204470     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter

References (25)

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