The perceived importance of major RFID-related technology initiatives among retail store managers

International Journal of Services and Operations Management

Volumn 5, Issue 4, 2009, Pages 520-547

  Smith, Alan D ^a   Offodile, O Felix ^b  

^a ROBERT MORRIS UNIVERSITY   (United States)

^b KENT STATE UNIVERSITY   (United States)

Author keywords

Customer relationship management; Empirical; RFID technology; Strategy; Supply chain management; TAM; Technology Adoption Model

Indexed keywords

EID: 64949147314     PISSN: 17442370     EISSN: 17442389     Source Type: Journal    
DOI: 10.1504/IJSOM.2009.024583     Document Type: Article

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