Communicating healthy eating to adolescents

Journal of Consumer Marketing

Volumn 26, Issue 1, 2009, Pages 6-14

  Chan, Kara ^a   Prendergast, Gerard ^a   Grønhøj, Alice ^b   Bech Larsen, Tino ^b  

^a HONG KONG BAPTIST UNIVERSITY   (Hong Kong)

^b AARHUS SCHOOL OF BUSINESS   (Denmark)

Author keywords

Adolescents; Advertising execution; China; Health education

Indexed keywords

EID: 58449091756     PISSN: 07363761     EISSN: None     Source Type: Journal    
DOI: 10.1108/07363760910927000     Document Type: Article

References (20)

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