When is versioning optimal for information goods?

Management Science

Volumn 54, Issue 5, 2008, Pages 1029-1035

  Bhargava, Hemant K ^a   Choudhary, Vidyanand ^b  

^a UNIVERSITY OF CALIFORNIA   (United States)

^b UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

Information goods; Market segmentation; Multiproduct monopoly; Versioning; Vertical differentiation

Indexed keywords

INFORMATION GOODS; MARKET SEGMENTATION; MULTIPRODUCT MONOPOLY; VERSIONING; VERTICAL DIFFERENTIATION;

COMPETITION; COST ACCOUNTING; COSTS; MARKETING;

OPTIMIZATION;

EID: 57749110022     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.1070.0773     Document Type: Article

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