Data-driven persona development

Conference on Human Factors in Computing Systems - Proceedings

Volumn , Issue , 2008, Pages 1521-1524

  McGinn, Jennifer ^a   Kotamraju, Nalini ^a  

^a SUN MICROSYSTEMS   (United States)

Author keywords

Data analysis; Data gathering; Factor analysis; Interview; Persona development; Personas; Survey; User research

Indexed keywords

DATA ANALYSIS; DATA GATHERING; FACTOR ANALYSIS; INTERVIEW; PERSONA DEVELOPMENT; PERSONAS; SURVEY; USER RESEARCH;

HUMAN ENGINEERING;

SURVEYS;

EID: 57649195739     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1357054.1357292     Document Type: Conference Paper

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