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Volumn 4, Issue 1, 2009, Pages 11-17

The norm of reciprocity as an internalized social norm: Returning favors even when no one finds out

Author keywords

Compliance; Favors; Reciprocity; Social norms

Indexed keywords


EID: 57049097644     PISSN: 15534510     EISSN: 15534529     Source Type: Journal    
DOI: 10.1080/15534510802131004     Document Type: Article
Times cited : (69)

References (11)
  • 5
    • 0000039816 scopus 로고
    • The norm of reciprocity: A preliminary statement
    • Gouldner, A. W. (1960) The norm of reciprocity: A preliminary statement. American Sociological Review, 25, pp. 161-178.
    • (1960) American Sociological Review , vol.25 , pp. 161-178
    • Gouldner, A.W.1
  • 10
    • 85047673664 scopus 로고    scopus 로고
    • The effect of a favor on public and private compliance: How internalized is the norm of reciprocity?
    • Whatley, M. A., Webster, J. M., Smith, R. H. and Rhodes, A. (1999) The effect of a favor on public and private compliance: How internalized is the norm of reciprocity?. Basic and Applied Social Psychology, 21, pp. 251-259.
    • (1999) Basic and Applied Social Psychology , vol.21 , pp. 251-259
    • Whatley, M.A.1    Webster, J.M.2    Smith, R.H.3    Rhodes, A.4
  • 11
    • 0001049936 scopus 로고
    • Reintroducing group selection to the human behavioral sciences
    • Wilson, D. S. and Sober, E. (1994) Reintroducing group selection to the human behavioral sciences. Behavioral and Brain Sciences, 17, pp. 585-654.
    • (1994) Behavioral and Brain Sciences , vol.17 , pp. 585-654
    • Wilson, D.S.1    Sober, E.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.