-
1
-
-
0030194591
-
Manage marketing by the customer equity
-
July-August, pp
-
Blattberg, R. and Deighton, J. (1996) 'Manage marketing by the customer equity', Harvard Business Review, July-August, pp.136-144.
-
(1996)
Harvard Business Review
, pp. 136-144
-
-
Blattberg, R.1
Deighton, J.2
-
2
-
-
84986133099
-
Intellectual capital and business performance in Malaysian industries
-
Bontis, N., Keow, W.C.C. and Richardson, S. (2000) 'Intellectual capital and business performance in Malaysian industries', Journal of Intellectual Capital, Vol. 1, No. 1, pp.85-100.
-
(2000)
Journal of Intellectual Capital
, vol.1
, Issue.1
, pp. 85-100
-
-
Bontis, N.1
Keow, W.C.C.2
Richardson, S.3
-
3
-
-
84986067681
-
Measuring intellectual capital: A new model and empirical study
-
Chen, J., Zhu, Z. and Xie, H.Y. (2004) 'Measuring intellectual capital: a new model and empirical study', Journal of Intellectual Capital, Vol. 5, No. 1, pp.195-212.
-
(2004)
Journal of Intellectual Capital
, vol.5
, Issue.1
, pp. 195-212
-
-
Chen, J.1
Zhu, Z.2
Xie, H.Y.3
-
4
-
-
84986067736
-
Evidence of intellectual capital measurement from Asia, Europe and the Middle East
-
De Pablos, P.O. (2002) 'Evidence of intellectual capital measurement from Asia, Europe and the Middle East', Intellectual Capital Measurement, Vol. 3, No. 3, pp.287-302.
-
(2002)
Intellectual Capital Measurement
, vol.3
, Issue.3
, pp. 287-302
-
-
De Pablos, P.O.1
-
5
-
-
84986065147
-
Measuring customer capital
-
Duffy, J. (2000) 'Measuring customer capital', Strategy & Leadership Vol. 28, No. 5, p.10.
-
(2000)
Strategy & Leadership
, vol.28
, Issue.5
, pp. 10
-
-
Duffy, J.1
-
6
-
-
0002422766
-
Co-opting customer competence
-
January-February, pp
-
Prahalad, C.K. and Ramaswamy, V. (2000) 'Co-opting customer competence', Harvard Business Review, January-February, pp.79-87.
-
(2000)
Harvard Business Review
, pp. 79-87
-
-
Prahalad, C.K.1
Ramaswamy, V.2
-
7
-
-
0002690702
-
Tacit knowledge: The key to the strategic alignment of intellectual capital
-
Saint-Onge, H. (1996) 'Tacit knowledge: The key to the strategic alignment of intellectual capital', Strategic and Leadership, Vol. 24, No. 2, pp.10-14.
-
(1996)
Strategic and Leadership
, vol.24
, Issue.2
, pp. 10-14
-
-
Saint-Onge, H.1
-
9
-
-
0002380680
-
A yardstick for knowledge management
-
May, pp
-
Van Buren, M.E. (1999) 'A yardstick for knowledge management', Training & Development, May, pp.71-78.
-
(1999)
Training & Development
, pp. 71-78
-
-
Van Buren, M.E.1
|