Mobile E-commerce model based on social network analysis

Journal of China Universities of Posts and Telecommunications

Volumn 15, Issue SUPPL., 2008, Pages

  CAI, Ya li ^a   WANG, Wen dong ^a   GONG, Xiang yang ^a   LI, Yu hong ^a   CHEN, Can feng ^b   MA, Jian ^b  

^a BEIJING UNIVERSITY OF POSTS AND TELECOMMUNICATIONS   (China)

^b NOKIA RESEARCH CENTER   (United States)

Author keywords

E commerce; interaction history record; social influence; social network analysis (SNA)

Indexed keywords

ELECTRONIC COMMERCE; SALES; SOCIAL NETWORKING (ONLINE);

E-COMMERCE SYSTEMS; INTERACTION HISTORY RECORD; INTERNET TECHNOLOGY; PURCHASING DECISIONS; RECOMMENDATION VALUES; SOCIAL INFLUENCE; SOCIAL NETWORK MODELS; SOCIAL RELATIONSHIPS;

MOBILE COMMERCE;

EID: 53849135564     PISSN: 10058885     EISSN: None     Source Type: Journal    
DOI: 10.1016/S1005-8885(08)60160-0     Document Type: Article

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