A trust evaluation model for B2C e-commerce

2007 IEEE International Conference on Service Operations and Logistics, and Informatics, SOLI

Volumn , Issue , 2007, Pages

  Zheng, Qin ^a   Bo, Tian ^b  

^a SHANGHAI UNIVERSITY OF FINANCE AND ECONOMICS   (China)

^b XI'AN JIAOTONG UNIVERSITY   (China)

Author keywords

[No Author keywords available]

Indexed keywords

B2C E COMMERCES; E COMMERCES; KEY FACTORS; SIMULATION EXPERIMENTS; TRUST EVALUATIONS;

ELECTRONIC COMMERCE;

EID: 51849088608     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/SOLI.2007.4383942     Document Type: Conference Paper

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