UK alcohol policy and market research: Media debates and methodological differences

International Journal of Market Research

Volumn 50, Issue 4, 2008, Pages 429-431

  Hackley, Chris ^a  

^a UNIVERSITY OF LONDON   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 47849113333     PISSN: 14707853     EISSN: None     Source Type: Journal    
DOI: 10.1177/147078530805000402     Document Type: Short Survey

References (10)

1. BBC (2007) BBC Breakfast. BBC1, 10 December, 6.00.
2. BBC (2007) BBC Five Live News. BBC Radio 5, 10 December, 12.00.
3. Bennett, R. (2007) Anti-drink campaign aimed at the young is just wasted. The Times, 10 December, p. 9.
4. Department of Health, Home Office, Department for Education, Skills and Department for Culture, Media and Sport (2007) Safe. Sensible. Social. The Next Steps in the National Alcohol Strategy. London: HM Government.
5. Griffin, C., Szmigin, I., Hackley, C., Mistral, W. & Bengry-Howell, A. (2007) Every time I do it I absolutely annihilate myself: loss of (self)-consciousness and loss of memory in young people's drinking narratives. Memory and Narrative British Sociological Association Annual Conference, University of East London, 12-14 April.
6. Hackley, C. (2003) How divergent beliefs cause account team conflict. International Journal of Advertising, 22, 3, pp. 313-331.
7. Hackley, C. & Kover, A. (2007) The trouble with creatives: negotiating creative identity in advertising agencies. International Journal of Advertising, 26, 1, pp. 63-78.
8. Randerson, J. (2007) Anti-drink ad 'not effective'. The Guardian newspaper, 10 December. Retrieved from www.guardian.co.uk/media/2007/dec/10/ advertising.medicalresearch.
9. Szmigin, I., Griffin, C., Hackley, C., Mistral, W., Bengry-Howell, A. & Weale, L. (2007) Re-framing 'binge drinking' as calculated hedonism - empirical evidence from the UK. International Journal of Drug Policy, 10.1016/j.drugpo.2007.08.009. Retrieved from www.sciencedirect.com.
10. Womack, S. (2007) Anti-drink adverts are 'backfiring'. The Daily Telegraph, 10 December. Retrieved from www.telegraph.co.uk/news/uknews/ 1572044/Anti-drink-adverts-%27are-backfiring%27.html.