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Volumn 4, Issue 5, 2008, Pages 419-429

Global marketing and environmental excellence

Author keywords

Environmental excellence; Globalization; Management; Marketing; Sustainable development

Indexed keywords

COST-BENEFIT ANALYSIS; ENVIRONMENTAL ECONOMICS; ENVIRONMENTAL MANAGEMENT; GLOBALIZATION; INNOVATION; INTERNATIONAL TRADE; MARKETING; SUSTAINABLE DEVELOPMENT;

EID: 46449135362     PISSN: 17905079     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Review
Times cited : (10)

References (24)
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    • Environmental Marketing: A Source of Reputational, Competitive, and Financial Advantage
    • Feb
    • Miles, M. P. and Covin J.G.: Environmental Marketing: A Source of Reputational, Competitive, and Financial Advantage, Journal of Business Ethics, Vol.23, Feb. 2000
    • (2000) Journal of Business Ethics , vol.23
    • Miles, M.P.1    Covin, J.G.2
  • 6
    • 0001792498 scopus 로고
    • Environmental Management: Revising the Marketing Perspective
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    • Zeithaml, P.C, Zeithaml, V.A.: Environmental Management: Revising the Marketing Perspective, Journal of Marketing, Vol. 48, No. 2 (Spring, 1984), pp. 46-53
    • (1984) Journal of Marketing , vol.48 , Issue.2 , pp. 46-53
    • Zeithaml, P.C.1    Zeithaml, V.A.2
  • 7
    • 46449105584 scopus 로고    scopus 로고
    • http://marketingteacher.com/Lessons/lesson_marketing_environment.htm /07.01.2008
  • 8
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    • http://www.ey.com/global/content.nsf/India/ESS_Sustainability_Management_ and_Reporting/07.01.2008
  • 9
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    • Whiteman, G. 1999. Sustainability for the planet: a marketing perspective. Conservation Ecology 3(1):13., http://www.consecol.org/vol3/ iss1/07.01.2008
    • Whiteman, G. 1999. Sustainability for the planet: a marketing perspective. Conservation Ecology 3(1):13., http://www.consecol.org/vol3/ iss1/07.01.2008
  • 10
    • 46449092858 scopus 로고    scopus 로고
    • Ogrin U, Kralj D.: Economic Efficiency and Environmental Management System, WSEAS ED 06, Issue 10, 2, Oct 2006
    • Ogrin U, Kralj D.: Economic Efficiency and Environmental Management System, WSEAS ED 06, Issue 10, Vol 2, Oct 2006
  • 11
    • 46449112796 scopus 로고    scopus 로고
    • ISO 14001:2004(E) Environmental management system - Requirements guidance for use
    • ISO 14001:2004(E) Environmental management system - Requirements guidance for use
  • 12
    • 46449086538 scopus 로고    scopus 로고
    • ISO 14062:2006
    • ISO 14062:2006
  • 13
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    • http://environment.transportation.org/05.04.08
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    • http://www.jyu.fi/econ/en/05.04.08
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    • http://www.unglobalcompact.org/05.04.08
  • 16
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    • ISO 10014:2006E
    • ISO 10014:2006(E)
  • 17
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    • http://www.environmentcity.org.uk/08.04.08
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    • Kralj, D, Eisner, L., Goricanec, D: Environment Management and its Policy in the Future, WSEAS Trans. Bus. Econ, Dec.2005, vol1, iss.3,
    • Kralj, D, Eisner, L., Goricanec, D: Environment Management and its Policy in the Future, WSEAS Trans. Bus. Econ, Dec.2005, vol1, iss.3,
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    • http://www.bsdglobal.com/ 08.04.08
  • 24
    • 46449101852 scopus 로고    scopus 로고
    • http://www.sustreport.org/business/08.04.08


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.