"Switched": Store-switching behaviours

International Journal of Retail and Distribution Management

Volumn 36, Issue 5, 2008, Pages 375-386

  Findlay, Anne ^a   Sparks, Leigh ^a  

^a UNIVERSITY OF STIRLING   (United Kingdom)

Author keywords

Consumer behaviour; Customer loyalty; Customer retention; Shops; Stores and supermarkets; United Kingdom

Indexed keywords

EID: 42649111301     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590550810870102     Document Type: Article

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