Customized bundle pricing for information goods: A nonlinear mixed-integer programming approach

Management Science

Volumn 54, Issue 3, 2008, Pages 608-622

  Wu, Shin Yi ^a   Hitt, Lorin M ^b   Chen, Pei Yu ^c   Anandalingam, G ^d  

^a NANYANG TECHNOLOGICAL UNIVERSITY   (Singapore)

^b UNIVERSITY OF PENNSYLVANIA   (United States)

^c CARNEGIE MELLON UNIVERSITY   (United States)

^d UNIVERSITY OF MARYLAND   (United States)

Author keywords

Customized bundle; Electronic commerce; Information goods; Integer programming; Nonlinear programming; Pricing

Indexed keywords

CONSUMER RESERVATION VALUES; OPTIMAL PRICING SCHEMES;

COMPUTER SIMULATION; COSTS; INTEGER PROGRAMMING; NONLINEAR PROGRAMMING;

ELECTRONIC COMMERCE;

EID: 41549098640     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.1070.0812     Document Type: Article

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