The nature of self-reported guilt in consumption contexts

Marketing Letters

Volumn 14, Issue 3, 2003, Pages 159-171

  Dahl, Darren W ^a   Honea, Heather ^b   Manchanda, Rajesh V ^c  

^a UNIVERSITY OF BRITISH COLUMBIA   (Canada)

^b SAN DIEGO STATE UNIVERSITY   (United States)

^c UNIVERSITY OF MANITOBA   (Canada)

Author keywords

Affect; Consumption; Emotion; Guilt

Indexed keywords

EID: 3943062886     PISSN: 09230645     EISSN: None     Source Type: Journal    
DOI: 10.1023/A:1027492516677     Document Type: Article

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