Understanding the characteristics of effective mass media campaigns for back pain and methodological challenges in evaluating their effects

Spine

Volumn 33, Issue 1, 2008, Pages 74-80

  Buchbinder, Rachelle ^a,b,g   Gross, Douglas P ^c   Werner, Erik L ^d   Hayden, Jill A ^e,f  

^a MONASH UNIVERSITY   (Australia)

^b MONASH UNIVERSITY   (Australia)

^c UNIVERSITY OF ALBERTA   (Canada)

^d Hospital of Rehabilitation   (Norway)

^e TORONTO WESTERN HOSPITAL   (Canada)

^f UNIVERSITY OF TORONTO   (Canada)

^g CABRINI INSTITUTE   (Australia)

Author keywords

Back pain; Health behavior change; Mass media campaign; Population based; Public health

Indexed keywords

ARTICLE; AUSTRALIA; BEHAVIOR CHANGE; CANADA; CONSENSUS DEVELOPMENT; HEALTH BEHAVIOR; HUMAN; LOW BACK PAIN; MASS MEDIUM; MEDICAL INFORMATION; NORWAY; PRIORITY JOURNAL;

BACK PAIN; EDUCATION; HEALTH BEHAVIOR; HEALTH EDUCATION; HEALTH PROMOTION; HUMANS; MASS MEDIA; PROGRAM EVALUATION; PUBLIC HEALTH; SOCIAL MARKETING;

EID: 37649010220     PISSN: 03622436     EISSN: 15281159     Source Type: Journal    
DOI: 10.1097/BRS.0b013e31815e39c8     Document Type: Article

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