Internet innovation for external relations in the Balearic hotel industry

Journal of Business and Industrial Marketing

Volumn 23, Issue 1, 2008, Pages 70-80

  Vadell, Joan B Garau ^a   Orfila Sintes, Francina ^a  

^a UNIVERSITAT DE LES ILLES BALEARS   (Spain)

Author keywords

Internet; Business to business marketing; Managers; Seasonality; Spain; Tourism

Indexed keywords

EID: 37549015989     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/08858620810841506     Document Type: Article

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