Biases in predicting preferences for the whole visual patterns from product fragments

Journal of Consumer Psychology

Volumn 17, Issue 4, 2007, Pages 292-304

  Shenghui, Zhao ^a   Meyer, Robert J ^b  

^a UNIVERSITY OF MIAMI   (United States)

^b UNIVERSITY OF PENNSYLVANIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 36349026394     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1016/S1057-7408(07)70039-6     Document Type: Article

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